On May 2nd at Hunt’s Park in Fort Smith, the Alzheimer’s Association Blondes vs. Brunettes® flag football game will kickoff at 3:00 P.M. The two teams, divided based on the age-old rivalry between blondes and brunettes, aim to increase awareness of Alzheimer’s disease among a new generation. Funds raised will benefit the care, support, advocacy and research efforts of the Alzheimer’s Association. According to the Alzheimer’s Association 2014 Alzheimer’s Disease Facts and Figures, nearly two-thirds of Americans with Alzheimer’s disease are women.

A volunteer event driven by young women, the first Blondes vs. Brunettes game was held in Washington D.C. in 2005. Since its inception, Blondes vs. Brunettes has expanded to more than 35 cities, including Boston, Buffalo, Denver, Houston, Kansas City, Los Angeles, Minneapolis-St. Paul and New York. Together, Blondes vs. Brunettes have raised more than $5 million in an effort to tackle Alzheimer’s disease.

Alzheimer’s disease is a growing epidemic and the nation’s sixth leading cause of death. More than 5 million Americans are living with Alzheimer’s and this number is estimated to grow to as many as 16 million by year 2050.

For more information about Blondes vs. Brunettes, go to alz.org or call Nikki Fletcher at 479-783-2022.

Alzheimer’s Association®
The Alzheimer’s Association is the world’s leading voluntary health organization in Alzheimer’s care, support and research. Our mission is to eliminate Alzheimer’s disease through the advancement of research, to provide and enhance care and support for all affected, and to reduce the risk of dementia through the promotion of brain health. Our vision is a world without Alzheimer’s. Visit alz.org® or call 800.272.3900.